Founded on passion.
Driven by beliefs.
Making collecting high-quality contemporary photography accessible, to inspire and to help bring creative projects to life.
THE ARTIST EDITION is a platform for emerging and established artists to fund their projects, publish books and to expand the public understanding and appreciation of contemporary photography.
Moving away from the principles of exclusivity, expensive addresses, price secrecy and the hype of traditional galleries THE ARTIST EDITION operates on inclusivity, larger editions, low overhead and transparent pricing.
Our virtual gallery business model, combined with over 20 years of working relationships with leading photographers, designers and printers, allows us to provide limited edition prints and books of an outstanding quality for a mainstream global audience.
THE ARTIST EDITION will produce a bi-annual publication showcasing selected photographers’ artwork. In depth interviews will investigate the photographic process and methodology from the individual artists’ point of view. The unique design, imagery and superior art book quality of the publication will make it a collectible in its own right.
Photo: Steen Sundland & Martin Farran-Lee in the process of editing Joseph Rodriguez’s upcoming book.
The Founders
Steen Sundland After graduation from college Steen started perusing a professional carrier as a photographer first in Copenhagen and then in Paris, New York and London. Steen’s graphic composition, edgy casting and some time intricate and complex lighting has been his signature in his 20 years of collaborated with editors, art directors and publishers in international fashion, with such publications as Paris Vogue, ID, Self-service, Numero, Interview, Vanity Fair, W, Harpers Bazaar, British Elle, British GQ, Italian Marie Claire and Rolling Stone among others.
Martin Farran-Lee started his career in Art Direction and Graphic Design in Stockholm. He moved to London to become Art Director for Blueprint and Arena magazines as well as designing books and exhibition catalogues for the Hayward Gallery, the Royal Academy of Arts and Phaidon. He helped launch Costume magazine in Copenhagen and set up his design practice Specific Design, working with Fritz Hansen, Vero Moda, Moderna Museet, Art and Theory Publishing and the Danish Design Centre. Alongside his design practice, Farran-Lee is a visiting professor in graphic design at Malmö University.
